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Government

Phase 5 works with a broad range of government clients: departments, central agencies, and Crown Corporations. We have experience with federal, provincial and municipal governments, and NGOs.

Phase 5 can assist public service managers and executives in the following ways:

eGovernment Research and Planning

Phase 5 has unparalleled experience in research and planning to support the development and management of Government Online initiatives. We have worked with government "portal" sites such as ww.gc.ca, multi-department initiatives and individual departmental Web sites and Intranets.

Phase 5 eGovernment work includes needs assessment, planning, usability testing, quantitative visitor profiling and performance meaurement. You can learn about our methodologies in the user experience and usability section of our Web site.

Service Delivery Channel Optimization

Citizens and stakeholders expect governments to deliver services in a variety of channels and will often use several channels to initiate and complete a single transaction. Phase 5 can help you determine which channels your clients prefer for different types of interactions and what specific service expectations they have for telephone, in-person, online and kiosk-based service delivery.

Customer Satisfaction and Service Improvement Research

We work with leading departments and agencies to measure exactly what matters to their stakeholders and constituents. Our research helps government clients allocate scarce resources to elements of their program or service that have the most impact on client satisfaction.

Communications and Social Marketing Research

From tax forms to television advertising and trade show exhibits, Phase 5 has experience in helping ensure that government communications provide the right message to the right audience through the right medium.

For more information

Read our case studies about Phase 5's work for government clients:

Or contact one of our partners to learn how we can help you:

Ottawa:
Carol Blackie
(613) 241-7555 ext. 102

Toronto:
Michael Dolenko
(416) 599-7555 ext. 224

 

Feature Case Studies

Evaluating Homepage Prototypes for the Canada Site

The Canada Site recently underwent a re-design to reflect the changing needs of Canadians and to facilitate access to information about the Government of Canada.

Learn More

Ensuring Access for your Web-based Clients with Special Needs

Addressing the research needs of clients who are developing an accessible Web site has exposed us to many of the unique issues that must be addressed when working with a special needs audience.

Learn More

 




























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