WEBINAR REPLAY - Building Banking Castles with a UX Drawbridge and CX Moat

In the Banking-as-a-Service (BaaS) world, customers often get lost between providers when issues arise. Think of an Uber driver unsure who to contact for a claim, or a banking customer confused over a transaction dispute. This cross-industry challenge, spanning from insurance to investments, demands innovative solutions. 

On Thursday, December 12, 2024 industry experts Arnie Guha, Ph.D., Partner, UX Practice and Andreas Noe, Partner, CX Practice shared an inside look at our approach to overcoming these hurdles in our latest 30-minute webinar. In it you'll discover how establishing clear values, roles, and data protections can transform partnerships—building a “UX drawbridge” to attract customers with seamless access and a “CX moat” to retain them with consistent, trusted experiences that foster loyalty. 

Who should watch? 

Banking executives (strategy, marketing, digital, customer experience), FinServ research analysts, subject-matter experts and anyone who wants to better understand their customer's banking experience and needs. 

In this 30-minute webinar, you will learn to: 

• Map clear customer journeys to minimize friction and clarify roles. 
• Define and reinforce partner accountability for seamless service delivery. 
• Safeguard data privacy, fortifying trust with a “CX moat.” 
• Leverage technology to create a “UX drawbridge” for smooth, reliable access.
• Design scalable, flexible solutions for a cohesive customer ecosystem.
• Build win-win partnerships that enhance customer experience.
• And much more.  

Download the full recording by filling out the form below.

If you are interested in downloading just the presentation, click here.