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Phase 5 Announces UpCity Certified Partnership

In February 2022, Phase 5 joined an esteemed group of trusted and recommended international B2B service providers by becoming an UpCity certified partner. Our profile is now available to view as we continue to gather and publish more of our client reviews and case studies.

UpCity was founded in 2009 with the "goal of helping businesses navigate the rapidly changing world of digital marketing". As the number of marketing service providers grew, UpCity recognized the concurrent challenges for businesses searching for credible information they could use to drive their decisions.

UpCity has accomplished their goal by creating a resource that helps connect businesses to service providers they can trust. More than 1.5 million businesses seeking professional services from over 600 cities across North America are utilizing the platform to find B2B Service providers - from marketing agencies to accounting firms to HR consultants to market research consultants and more.

Businesses know they can trust UpCity partners since the platform tracks 1M+ data points to measure the credibility of service providers. The Recommendability Rating is an assessment of how recommendable a service provider is in comparison to other service providers. It is  based on 8 factors combining data from the service providers themselves, their clients, and third party information, and is designed to help business owners find a partner that is the best fit for them, and one they can rely on.

Phase 5 is pleased to be a part of this organization which is using a data-driven model to ensure that buyers can select and connect with top service providers they can trust. Their company values (being "Trustworthy, Accountable, Collaborative, and Transparent") align perfectly with Phase 5 and complement our own values, creating a partnership that we believe will result in optimal results with maximum efficiency and satisfaction for our future clients.

Written by Stephan Sigaud

Stephan Sigaud, MBA, is Phase 5’s EVP of Marketing. Stephan is passionate about partnering with clients to address their challenges and opportunities around customer centricity. Stephan has more than 25 years’ experience in Market Research and Customer Loyalty and Experience and is a Board Director of the Insights Association. He has also been volunteering with the Customer Experience Professionals Association (as past Chair of the CXPA Toronto Network) and the Canadian Marketing Association (as member of the Leaders Network and past co-Chair of the CMA CX Council).