Steve Hansen to present at 2018 TMRE In Focus conference

Steve Hansen, President of Phase 5 US will discuss the results of our groundbreaking study 'Are Your Insights Agile?' at the TMRE in Focus conference in Chicago on May 7th.

Monday, May 7, 3:30pm – 4:00pm
PHASE5 on AGILE INSIGHTS
Steve Hansen – President, Phase 5 US


Full Event details below:

TMRE IN FOCUS CONFERENCE
May 7-9, 2018
Kimpton Gray Hotel,
Chicago, IL

MRE in Focus is the one insights event designed to help you sift through the technology hype and show you exactly how to successfully integrate technology into your market research processes.

Download the 2018 TMRE in Focus Agenda

Monday May 7th | Tuesday May 8th | Wednesday May 9th

10:00am - 10:15am 15 mins
Morning Welcome by Ipsos Connect
Evan Borak - President, Ipsos Observer

10:15am - 11:00am 45 mins
KEYNOTE: Disruptive Technology Do Robots Want Your Job?
Martin Ford - Author, Rise of the Robots

11:00am - 11:30am 30 mins
BLUEOCEAN on DIGITAL & SOCIAL RESEARCH
Anees Merchant - Senior Vice President, Blueocean Market Intelligence

11:30am - 12:00pm 30 mins
Morning Break & Q&A with Martin Ford
Martin Ford - Author, Rise of the Robots

12:00pm - 12:30pm 30 mins
ZILLOW on TECH & COMPANY VALUES
Mary Kaye O’Brien - Director of Customer Insights, Zillow Group

12:30pm - 1:00pm 30 mins
AYTM on DIY & AUTOMATION TECHNOLOGY
Lev Mazin - CEO & Co-Founder, AYTM (Ask Your Target Market)

1:00pm - 2:00pm 60 mins
Lunch

2:00pm - 2:30pm 30 mins
BUZZFEED on DIGITAL TOOLS
Lindsey Noble - Senior Research Manager, Buzzfeed

2:30pm - 3:00pm 30 mins
FACEBOOK on COLLABORATION
John Fernandes - Director, Marketing Insights & Analytics, Facebook

3:00pm - 3:30pm 30 mins
This session will be presented by: IPSOS

3:30pm - 4:00pm 30 mins
PHASE5 on AGILE INSIGHTS
Steve Hansen - President, Phase 5 US

4:00pm - 4:30pm 30 mins
ODG on AUGMENTED REALITY
Patrick Johnson - Former Director, Business Development, ODG (Osterhout Design Group)

4:30pm - 5:00pm 30 mins
Afternoon Break

5:00pm - 5:45pm 45 mins
Real Talk Roundtables I: How technology can work for you; not against you

5:45pm - 6:45pm 60 mins
TMRE In Focus Reception

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Tuesday May 8th

9:00am - 9:15am 15 mins
Morning Welcome by Ipsos Connect
Evan Borak - President, Ipsos Observer

9:15am - 10:00am 45 mins
KEYNOTE: Becoming technology: The Renaissance of our Species
Neil Harbisson - Cyborg Activist, Artist

10:00am - 10:30am 30 mins
Tech Demo: PERKSY on MOBILE RESEARCH
Nadia Genevieve Masri - Founder & CEO, Perksy

10:30am - 11:00am 30 mins
Morning Break - Q&A with Neil Harbisson
Neil Harbisson - Cyborg Activist, Artist

11:00am - 11:30am 30 mins
KEYNOTE: Using Photo Surveys to Bring Consumer Data to Life
Michelle Smyth - CEO, PayYourSelfie, Inc

11:30am - 12:00pm 30 mins
PINTEREST on SOCIAL
Naomi Grewal - Head of Insights, Pinterest

12:00pm - 12:30pm 30 mins
BMO HARRIS & DELVINIA on MR AUTOMATION
Matt Marcus - Manager, Marketing Research, BMO Harris Bank
Raj Manocha - EVP, Delvinia

12:30pm - 1:30pm 60 mins
Lunch

1:30pm - 2:00pm 30 mins
GLU MOBILE on MACHINE LEARNING
Judy Chen - Director of Data Science and Product Management, Crowdstar, a Glu Mobile Studio

2:00pm - 2:30pm 30 mins
Session to be delivered by: KnowledgeHound

2:30pm - 3:00pm 30 mins
Afternoon Break

3:00pm - 3:15pm 15 mins
Tech Demo: Presented by Chatter Research
Simon Foster - Founder & CEO, Chatter Research

3:15pm - 3:30pm 15 mins
Tech Demo: SLYCE on VISUAL SEARCH
Kyle Martin - Chief Product Officer, Slyce

3:30pm - 4:30pm 60 mins
Real Talk Roundtables: How Technology Can Work for You; Not Against You

4:30pm - 4:35pm 5 mins
End of Day Two

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Wednesday May 9th

9:00am - 9:15am 15 mins
Morning Welcome by Ipsos Connect
Evan Borak - President, Ipsos Observer

9:15am - 10:00am 45 mins
KEYNOTE: Why People Don’t…
Matthew Willcox - Author, The Business of Choice

10:00am - 10:30am 30 mins
SFX on SOCIAL SCIENCE
Whitney Miller - Head of Consumer Insights, SFX Entertainment, Inc.

10:30am - 11:00am 30 mins
Morning Break

11:00am - 11:30am 30 mins
ITAU & ECGLOBAL on DIGITAL MR LABS
Adriana Rocha - Co-Founder & CEO, eCGlobal Solutions
Claudia Furniel - Market Research Manager, Itaú
Rodrigo Santos - Market Research Coordinator, Itaú

11:30am - 12:00pm 30 mins
Emerging Technology

12:00pm - 12:30pm 30 mins
DOTDASH on DIGITAL FOCUS GROUPS
Deepna Devkar - Director of Data Science, Dotdash

12:30pm - 1:30pm 60 mins
Lunch

1:30pm - 3:00pm 90 mins
Interactive Workshop - Cutting Edge Technology & Trends in Action

3:00pm - 3:05pm 5 mins
End of TMRE In Focus 2018

Written by Steve Hansen

Steve Hansen, MBA, is the President of Phase 5 US. With almost 2 decades of experience in client-side marketing strategy, market research, and product management, Steve brings a client’s mindset and drive for actionable results to each project. He has extensive experience in capturing the view “from the outside” with a special focus on product and service innovation. Steve is based in Minneapolis, Minnesota.