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Phase 5's CMO Stephan Sigaud selected as CMSWire IMPACT Awards Judge for 2026

September 18, 2025
We are pleased to share that our Chief Marketing Officer, Stephan Sigaud has been selected as one of the judges for the CMSWire IMPACT Awards for 2026... Read more
news

Want Customer Loyalty? Don't Go the Way of CRM (CMSWire)

March 25, 2025
We're excited to share that CMSWire has published an article by Stephan Sigaud: Want Customer Loyalty? Don't Go the Way of CRM. In this piece, Stephan... Read more
news

The Evolving Landscape of Customer Experience in Banking (CMSWire)

December 10, 2024
We're thrilled to share that CMSWire has published an article by Sean Albertson and Stephan Sigaud: The Evolving Landscape of Customer Experience in B... Read more
videos

Introducing Phase 5's new Brand & Communications Practice

December 04, 2024
Phase 5 partner Michael Dolenko discusses the firm's new practice with CMO Stephan Sigaud. Read more
videos

Phase 5 - Culture & Values

December 04, 2024
Learn more about Phase 5's company culture and values. Read more
case studies

Case Study: How Phase 5 Helped CDSPI Improve Engagement and Retention

November 27, 2024
The Ask: CDSPI is a not-for-profit financial services organization dedicated to serving the Canadian dental community. The organization helps dentists... Read more
videos

Take 5 with Phase 5, Episode 3: The Changing UX Landscape

August 22, 2024
Phase 5's VP Experience Design Gen Lamorie discusses how UX has changed, and more importantly, how the next generation of UX will look. Read more
news

Phase 5 the Official Research Partner of 2021 Small Business Summit

September 29, 2021
Happening online on October 14th and 15th, 2021, the Canadian SME Small Business Summit is a free, two-day exclusive event for small business owners. ... Read more
news

Phase 5 Article Published in Canadian SME Magazine

August 04, 2021
Phase 5 is pleased to share that its recent article, "Financial Services for Small Business Owners: Top 3 Moments of Truth" has been published in the ... Read more
news

Phase 5 Partners with the CMA for 2021 Study of Marketers' Needs

July 19, 2021
Phase 5 is pleased to have been selected by the Canadian Marketing Association (CMA) as their research and consulting partner for a 2021 study of Cana... Read more
insights

How to Create a Better Customer Experience in 2020

October 29, 2020
Recently, Phase 5’s Stephan Sigaud had the opportunity to be a guest contributor for “In Partnership With” (IPW), a new community-based content series... Read more
news

Oct 22nd CMA Event: Marketing to Small Businesses in 2020

October 14, 2020
Join Stephan Sigaud of Phase 5 and Miki Velemirovich of Cargo in this exclusive CMA event about how to effectively market to Small Businesses in the e... Read more
news

Godfather of CX to Present at October 15th CXPA Event

October 08, 2020
Affectionately known as the Godfather of CX, Bruce Temkin is an Experience Management (XM) visionary and leads the Qualtrics XM Institute, providing t... Read more
news

Webinar Available Now: The Dangerous New World of Marketing to Small Business

September 10, 2020
On August 26th, Cargo CEO Dan Gliatta and Phase 5 EVP Stephan Sigaud presented the first fast-paced episode of The Forecast: A Project 99 Webinar, cov... Read more
news

RBDR Episode #65: Pandemic Perspective for Market Researchers

August 27, 2020
Phase 5's EVP Marketing, Stephan Sigaud was a featured speaker on a recent Research Business Daily Report (RBDR) video blog, hosted by Bob Lederer. Le... Read more
conferences & webinars

Project 99 Insights

August 26, 2020
On August 26, 2020, Cargo, Small Talk with research partners Phase 5, currnt, Canadian SME, Inc. and Wonder presented their findings on business owner... Read more
news

New Webinar on Aug 26: Marketing to Small Business

August 13, 2020
Update: View the presentation deck from this webinar Register now for this free, 45 minute webinar, "The Dangerous New World of Marketing to Small Bus... Read more