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Phase 5 in Quirk's Top 7 CX/UX Research Companies

Phase 5 is pleased to share that Quirk's Marketing Research Review has listed us in the Top 7 CX/UX Research Firms in its May/June 2021 issue. For 30 years, this highly respected publication has been providing practical guidance and tips for marketing research professionals, and aims "to be the marketing research information source for those that conduct, coordinate, and purchase research product and services."

In this article, Quirk's writers acknowledge that understanding your current customer and user experience can seem a complex undertaking. However, this understanding is "critical to improving" your customer relationships, and with the right research and support, your organization can begin to take informed strategic action.

That is why Quirk's has pulled together this list of 7 research companies, offering a range of service levels and industry expertise. Once again, Phase 5 is pleased to be included, and to be recognized for an area where we have been leading the industry for many years. Visit the Expertise section of our site to learn more about our work in Experience Design and Customer Experience.

Written by Stephan Sigaud

Stephan Sigaud, MBA, is Phase 5’s EVP of Marketing. Stephan is passionate about partnering with clients to address their challenges and opportunities around customer centricity. Stephan has more than 25 years’ experience in Market Research and Customer Loyalty and Experience and is a Board Director of the Insights Association. He has also been volunteering with the Customer Experience Professionals Association (as past Chair of the CXPA Toronto Network) and the Canadian Marketing Association (as member of the Leaders Network and past co-Chair of the CMA CX Council).