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Podcast Episode 7 Released - Smarter Together with Eric Chue

We're excited to share that Smarter Together - Episode 7, "Data Does Not Speak For Itself, Together with Eric Chue from Interac" is now available to listen to and/or download from Podbean, or any of your favorite podcast streaming services (such as Apple Podcasts, Google, Amazon, or Spotify). In this episode, host Rachel Langer Abugov talks with Eric Chue, Director of Research and Industry Insights at Interac.

As a successful insights professional, Eric Chue describes his career path as a "long and winding road". Armed with degrees in economics, he began working in finance at Rogers, but then soon transitioned to market research, and found that his quantitative skills and analytical aptitudes were both in demand and extremely applicable in this area. From these early roles in the telecommunications industry, he moved on to work in several different sectors, from pharmaceutical to publishing. Listen to the entire podcast for more of his stories, and tips for building a successful career in market research today.

About Smarter Together - a Market Research Podcast by Phase 5

Hosted by Rachel Langer Abugov in conversation with various leaders from our team, as well as clients, partners and members of our professional network, this podcast digs into the latest, most innovative, and most inspiring insights we encounter in our work as market research, UX, CX, and innovation experts.

Listen to any of our episodes for a window into the questions we're asking now, and how we are asking them. Use them as inspiration to rethink your own organization’s strategic approach to reaching its goals, and to getting closer to its customers.

Got a question or idea you'd like us to explore on our podcast? We'd love to hear it. Contact us!

 

Written by Stephan Sigaud

Stephan Sigaud, MBA, is Phase 5’s Chief Marketing Officer. Stephan is passionate about partnering with clients to address their challenges and opportunities around customer centricity. He has more than 25 years’ experience in Market Research and Customer Loyalty and Experience. A past Board Director of the Insights Association, he has also been volunteering with the Customer Experience Professionals Association (as past Chair of the CXPA Toronto Network) and the Canadian Marketing Association (as member of the Leaders Network and past co-Chair of the CMA CX Council).