In March 2023, Phase 5 introduced a new channel for communicating insights with subscribers, followers, and research enthusiasts in general. Happy first anniversary to Smarter Together - a Market Research Podcast by Phase 5!
Hosted by Rachel Langer Abugov in conversation with various leaders from our team, clients, partners and professional network, this podcast digs into the latest, most innovative, and most inspiring insights we encounter in our work as market research, UX, CX, and innovation experts.
We have the opportunity to work with private and public organizations across all sectors in North America, and with this, we have the advantage of getting a pulse on the marketplace before anyone else. In addition, we have a front row seat to how the evolution of technology is impacting the way we gather insights, and the way humans interact with companies and with one another. Every day we work on the questions, ideas, and concepts that are changing the world we live in.
Over the past year, we've recorded 9 episodes, including these sessions with clients:
- Data Does Not Speak for Itself, Together with Eric Chue from Interac
- Putting Customers First, Together with Tanya Fowler of FCT
- The Power of Data, Together with Katherine Wellman and Rachael Ramos of humm Canada
...these sessions with Phase 5 partners:
- The Importance of Insights to Building Successful Brands, Together with Spencer Saunders, President of Art & Science
- Mystery Shopping and Financial Services, Together with Deborah Baxley
...and these sessions with members of our Phase 5 team:
- Survey Innovation; Gamification & Chatbots, Together with Saloni Singh
- X4 Summit Highlights, Together with Andreas Noe
- Intro to JTBD, Together with Steve Hansen
- Integrated UX & CX, Together with Stephan Sigaud
Listen to our podcast episodes for a window into the questions we're asking now, and how we are asking them. Use it as inspiration to rethink your own organization’s strategic approach to reaching its goals, and to getting closer to its customers.
