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Stephan Sigaud

Stephan Sigaud, MBA, is Phase 5’s EVP of Marketing. Stephan is passionate about partnering with clients to address their challenges and opportunities around customer centricity. With more than 25 years’ experience in Market Research and Customer Loyalty and Experience, Stephan has been volunteering with both the Customer Experience Professionals Association (as past Chair of the CXPA Toronto Network) and the Canadian Marketing Association's (as member of the Leaders Network and past co-Chair of the CMA CX Council).

Recent Posts

UX / Design User Experience futureoftheinterface New Whitepaper Digital Transformation Arnie Guha experience design FOTI user experience 2022 updated paper
Coming Soon: FOTI, Re-envisioned for 2022
Two very historic years later, Phase 5 is revisiting the Future of the Interface with updated ...
News market research COVID-19 Phase 5 COVID-19 Business Impact Customer Insights Post-COVID19 Research Studies post-pandemic COVID-19 Consumer Behaviour Change COVID-19 Impact Consumer Finance COVID-19 Consumer Behaviour Impact Market Research Business Financial Institutions COVID Impact Consumer Financial Services 2020 Consumer Study Financial Services Phase 5 Study Quirk's Changing Economy Special Report Quirk's Special Report Changing Economy
Phase 5 Article Featured in Quirk's 'Changing Economy' Special Report
Our article "A Consumer Finance Perspective on the New Normal" is featured in the December 1st, ...
Experience Design UX / Design Phase 5 Phase 5 Team Experiential Design Arnie Guha design is art + science acid4yuppies city tripping
Phase 5 Partner Brings Both Art and Science to Experience Design
The best design combines art and science. Phase 5's Arnie Guha is a leader who offers expertise ...
Events Videos Phase 5 New Research Studies Financial Institutions Consumer Financial Services Financial Services small business banking Steve Hansen Steve Hansen Phase 5 2021 Study new presentations dfms DMFS Summit digital marketing
Digital Marketing for Financial Services: Presentation Now Available
Download our Digital Marketing for Financial Services Summit 2021 presentation which shares new ...
Events B2B B2SB thecargoagency small business small businesses marketing to small businesses cargo agency B2SB marketing CanadianSMEMagazine small business summit
October 2021 Events for B2SB Marketers
If you serve small & medium businesses, don't miss the Marketing Professionals B2B Forum and ...
Customer Experience Events customer journey mapping UX / Design CX Phase 5 Insights Association Insights Association Webinar Andreas Noe FCT Insights Association X Event X Event
Customer Journey Mapping as a Unifier: Presentation Now Available
Download this presentation from the Insights Association X Event and learn how Customer Journey ...
Customer Experience Events customer journey mapping CX Phase 5 CRIC Canadian Research Insights Council CRIC webinar Andreas Noe FCT
Driving a Customer Centric Culture: Presentation Now Available
This case study presentation from Phase 5 and FCT illustrates how to drive a customer centric ...
Events customer journey mapping UX / Design CX Insights market research Market Research Business Insights Association CX Research Andreas Noe FCT Insights Association X Event X Event break down silos
Phase 5 and FCT to Present Case Study at September 2021 "X Event"
Register now for the Sept 14/15th "X Event" and learn how to best optimize work that intersects the ...
Events UX / Design CX Insights Association Webinar Insights Association X Event Phase 5 Sponsors X Event VOC voice of customer
Phase 5 Sponsors Insights Association X Event, September 2021
Register now for this virtual conference if you work in UX, CX, or Insights and want to learn how ...
Financial Events Finance and Banking Post-COVID19 post-pandemic Financial Institutions Consumer Financial Services Financial Services Senior Research Analyst Steve Hansen Steve Hansen Phase 5 Underbanked 2021 Study minnesota office dfms DMFS Summit
Phase 5 to Present at 'Digital Marketing for Financial Services' Summit
Register now for the Sept 29th, 2021 virtual event and hear Phase 5 share "What Consumers and Small ...