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Stephan Sigaud

Stephan Sigaud, MBA, is Phase 5’s Chief Marketing Officer. Stephan is passionate about partnering with clients to address their challenges and opportunities around customer centricity. He has more than 25 years’ experience in Market Research and Customer Loyalty and Experience. A past Board Director of the Insights Association, he has also been volunteering with the Customer Experience Professionals Association (as past Chair of the CXPA Toronto Network) and the Canadian Marketing Association (as member of the Leaders Network and past co-Chair of the CMA CX Council).

Recent Posts

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Link to Phase 5's Steve Hansen to Speak at IIEX.NA, April 2024
Phase 5's Steve Hansen to Speak at IIEX.NA, April 2024
Don't miss Phase 5's Head of Data Analytics and innovation techniques expert, Steve Hansen, at this ...
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Link to Phase 5 Article a CMA 'Top 5 Pick' for February 2024
Phase 5 Article a CMA 'Top 5 Pick' for February 2024
The Canadian Marketing Association recommends the Phase 5 article, "Anticipating a Downturn? Pause, ...
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Market Research Business Insights Association CX Research insights association annual conference research business Insights and Research Industry Events IIEX NA 2024 research industry events financial brand financial brand forum 2024
Link to Spring 2024 Events We're Looking Forward To
Spring 2024 Events We're Looking Forward To
Learn about some of the key research and insights industry events that we at Phase 5 are looking ...
What SMBs Needs for their Financial Operations Cover Page
Phase 5 Video Series Steve Hansen Steve Hansen Phase 5 SMB 2023 SMB Study new SMB research SMB financial services 2023 research insights webinar research webinar CX Insights New Phase 5 Webinar Insights Thought Leadership SMB Banking SMB Banking Needs
Link to Financial Needs of SMBs: Presentation & Video Now Available
Financial Needs of SMBs: Presentation & Video Now Available
Webinar #2 in Phase 5's new series is now available. View or download "What Do SMBs Need for their ...
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market research Steve Hansen Steve Hansen Phase 5 Innovation Research insights AI enabled surveys IIEX.AI AI and research IIEX NA synthetic respondents
Link to Phase 5 to Speak at IIEX NA Conference, April 2024
Phase 5 to Speak at IIEX NA Conference, April 2024
Register now for Greenbook's IIEX NA, and hear Phase 5's presentation on using synthetic ...
Steve Hansen
Financial Services Steve Hansen Steve Hansen Phase 5 SMB 2023 SMB Study new SMB research SMB financial services 2023 research financial services research Small Business Banking Research financial services marketing events insights webinar research webinar New Phase 5 Webinar New England Financial Marketing Association NEFMA
Link to Register Now for Phase 5 Webinar on Dec 6, 2023
Register Now for Phase 5 Webinar on Dec 6, 2023
Don't miss this research-based webinar about Unlocking Small Business Opportunities. Register now ...
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About Phase 5 Analytics Market Research Business New Hire Phase 5 Team quantitative research research jobs research analyst phase 5 toronto team
Link to Phase 5 Welcomes a New Research Analyst
Phase 5 Welcomes a New Research Analyst
Phase 5 is pleased to welcome Caroline Cao to our Toronto based team as a Research Analyst.
Better Product Roadmaps Presentation Cover Page
customer journey mapping Jobs-To-Be-Done customer centricity Phase 5 PDMA innovation PDMA webcast Steve Hansen Steve Hansen Phase 5 jobs to be done Innovation Research jtbd
Link to New Presentation Available: Better Product Roadmaps - a JTBD Case Study
New Presentation Available: Better Product Roadmaps - a JTBD Case Study
Learn how to create better product roadmaps by leveraging JTBD. Download our October 2023 PDMA ...
Tanya Fowler, Head of Customer Experience at FCT
customer journey mapping CX customer centricity market research Insurance FCT tanya fowler Research Podcast smartertogether Insights Thought Leadership market research podcast north american customer centricity award smarter together podcast
Link to Podcast Episode 8 - Smarter Together with Tanya Fowler
Podcast Episode 8 - Smarter Together with Tanya Fowler
Listen as Tanya Fowler, Head of Customer Experience at FCT discusses how she worked with Phase 5 to ...
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Customer Experience UX / Design CX Digital Transformation Digital Banking Services Digital Transformation Trends & Techniques Digital Market Research Trends experience design user experience UX Integrating UX & CX UX and CX UX Researcher experience management Integrated Experience Management pioneers in experience management Holistic Experience Management UX & CX UX & CX Thought Leadership CIO Review
Link to CIO Review Names Phase 5 a Top Digital Experience Solutions Provider
CIO Review Names Phase 5 a Top Digital Experience Solutions Provider
CIO Review has recognized Phase 5 as one of the top 20 Most Promising Digital Experience Solutions ...