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Steve Hansen

Steve Hansen, MBA, is the President of Phase 5 US. With almost 2 decades of experience in client-side marketing strategy, market research, and product management, Steve brings a client’s mindset and drive for actionable results to each project. He has extensive experience in capturing the view “from the outside” with a special focus on product and service innovation. Steve is based in Minneapolis, Minnesota.

Recent Posts

market research Research Studies New Research Studies B2SB thecargoagency small business COVID Impact cargo agency 2021 SMB Insights State of SMB 2021 Study small business technology 2021 Study 2021 SMB Study SBO small business software SMB Software small business owner
New Research: SMB Software Purchase Decision Drivers
Based on insights from the latest Phase 5 & Cargo research, understand what's driving small ...
Innovating customer centricity data analytics market research Phase 5 customer-centric COVID-19 Business Impact Research Studies COVID-19 Impact Consumer Finance small business small businesses Consumer Financial Services 2020 Consumer Study Digital Transformation Digital Banking Services Reinventing Small Business Banking innovation Digital Long Term Success cargo agency Digital Transformation Trends & Techniques small business technology consumer expectations telecommunications to small businesses logistics to small businesses
Digital Transformation: Why Treat Consumers & SBO Customers Differently (and How)
Phase 5 studies demonstrate how Small Business Owners have different needs and expectations of ...
Customer Experience customer journey mapping
Best practices for Customer Journey Mapping
Blog: Best practices for Customer Journey Mapping
Seven Benefits of Customer Journey Mapping
Blog: Seven Benefits of Customer Journey Mapping
Can Customer Journey Mapping help you leave the Isle of Cyclops?
Blog: Can Customer Journey Mapping help you leave the Isle of Cyclops?
Agile
How Insights Teams Can Help Drive Business Agility
How Insights Teams Can Help Drive Business Agility
Online Research
How to select good online study respondents
How to select good online study respondents
Online Research
Good and bad respondents in online research -- in search of great conversations
Good and bad respondents in online research -- in search of great conversations
Customer Experience
Statement design -- more important than you think
Statement design -- more important than you think
Is NOW the right time for customer journey mapping?
Is NOW the right time for customer journey mapping?