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Image from IIEX NA Conference
Events Innovating market research Customer Insights New Research Studies Market Research Business best practices for online research online research methodologies innovators innovation Steve Hansen Phase 5 jobs to be done Digital Long Term Success Innovation Research insights and action Digital Market Research Trends Conference qualitative research in-person qualitative research JTBD Framework quantitative research research techniques AI AI & CX AI tools ChatGPT and Research human aspect of research AI in Research research professionals event Driving Research Forward research for innovation Research on Research insights research events Balance AI and Human-Centred Methods IIEX
Link to IIEX.NA Conference Highlights: AI + Human is Still Key to Success
Apr 24, 2024
IIEX.NA Conference Highlights: AI + Human is Still Key to Success
CMO Stephan Sigaud shares key takeaways from April 2024's IIEX.NA event, including the importance ...
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by Steve Hansen
Empire State Building in NYC
market research Market Research Business Quirk's Quirk's Event NYC 2023 key takeaways from Quirk's 2023 MR and UXR ChatGPT and Research human aspect of research AI in Research research professionals event Driving Research Forward research for innovation
Link to Key Takeaways from the 2023 Quirk's Event in NYC
Aug 16, 2023
Key Takeaways from the 2023 Quirk's Event in NYC
What was the hottest topic at the 2023 Quirk's Event? AI and Research, of course. Learn more from ...
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by Stephan Sigaud
Chocolate Chip Cookies
CX Case Study - Customer Experience market research Phase 5 Customer Insights Emotional Connections Insurance insights and action qualitative research research techniques insurance CX qualitative health insurance CX emotional needs of customers suzie goan
Link to Don't Forget the Qualitative Research - a CX Case Study
Jul 19, 2023
Don't Forget the Qualitative Research - a CX Case Study
Qualitative techniques provide descriptive information about characteristics that are more ...
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by Suzie Goan
Woman Executive
Customer Experience customer journey mapping customer centricity market research customer-centric Market Research Business Insurance research techniques customer-centric approach FCT customer victory circle insurance industry marketing customer journey maps customer-centric business customer-centric company CJM research
Link to Using CJM Research to Help Create a Customer-Centric Organization
May 23, 2023
Using CJM Research to Help Create a Customer-Centric Organization
Read how customer journey mapping research generated insights that enabled FCT to become more ...
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by Andreas Noe
bitcoin on a wallet on a credit card; forms of payment
Finance and Banking market research New Research Studies banking industry Financial Institutions NYPAY Consumer Financial Services impact on banking Financial Services Digital Transformation financial services industry SMBs Financial Service payment trends banking industry disruption payments disruption in banking industry 2025 banking predictions P2P crypto currency contactless payments BNPL digital payments crypto payments
Link to Payment Trends Expected to Disrupt the Banking Industry by 2025
Mar 15, 2023
Payment Trends Expected to Disrupt the Banking Industry by 2025
Findings from Phase 5’s 2023 study into Payment Trends show anticipated disruptions to the Banking ...
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by Schumaila Kumar
Tree Image supporting Chat-bot Enabled Survey Article
market research Online Qualitative Research Market Research Business best practices for online research online research methodologies online research tools Digital Market Research Trends qualitative research quantitative research AI enabled surveys research techniques aleta pleasant chat-bot enabled surveys nexxt intelligence christine sorenson
Link to Qualitative Research at Scale: Using Chatbot-Enabled Surveys
Aug 24, 2022
Qualitative Research at Scale: Using Chatbot-Enabled Surveys
Learn about Phase 5's experience combining a quantitative survey with at-scale qualitative in a ...
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by Phase 5 - Christine Sorensen and Aleta Pleasant
Social Distancing Floor Sign
market research Post-COVID19 Research Studies B2SB thecargoagency SmallBusinessBankingExperience small business small businesses marketing to small businesses impact on banking 2020 Consumer Study small business banking 2021 SMB Insights State of SMB 2021 Study 2021 SMB Study improve nps SMB Michael Dolenko SMB banking Support Small Business Banking NPS Scores Supporting Small Business Capital Needs Analysis
Link to Post-COVID SMB Banking Needs: The New Normal
Oct 25, 2021
Post-COVID SMB Banking Needs: The New Normal
2021 SMB Banking Research for Financial Institutions: COVID impacts on small business banking. Read ...
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by Michael Dolenko
2 people looking at a computer
Innovating market research nps Phase 5 customer advocate Research Studies B2SB thecargoagency small business marketing to small businesses cargo agency B2SB marketing 2021 SMB Insights State of SMB 2021 Study small business technology telecommunications to small businesses 2021 SMB Study SBO small business owner telecom marketers improve nps telecom enterprise excelling at innovation making SMB customers feel valued get the job done efficiently
Link to Telecom Marketers - Improve Your NPS in the SMB Segment
Jul 19, 2021
Telecom Marketers - Improve Your NPS in the SMB Segment
Learn what matters most to SMBs in the post-pandemic world so you can build customer loyalty and ...
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by Stephan Sigaud
Woman with screens and data overlaid on her image
market research Research Studies New Research Studies B2SB thecargoagency small business COVID Impact cargo agency 2021 SMB Insights State of SMB 2021 Study small business technology 2021 Study 2021 SMB Study SBO small business software SMB Software small business owner
Link to New Research: SMB Software Purchase Decision Drivers
Jun 22, 2021
New Research: SMB Software Purchase Decision Drivers
Based on insights from the latest Phase 5 & Cargo research, understand what's driving small ...
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by Steve Hansen
Small Business Owner / Consumer at work
Innovating customer centricity data analytics market research Phase 5 customer-centric COVID-19 Business Impact Research Studies COVID-19 Impact Consumer Finance small business small businesses Consumer Financial Services 2020 Consumer Study Digital Transformation Digital Banking Services Reinventing Small Business Banking innovation Digital Long Term Success cargo agency Digital Transformation Trends & Techniques small business technology consumer expectations telecommunications to small businesses logistics to small businesses
Link to Digital Transformation: Why Treat Consumers & SBO Customers Differently (and How)
Apr 22, 2021
Digital Transformation: Why Treat Consumers & SBO Customers Differently (and How)
Phase 5 studies demonstrate how Small Business Owners have different needs and expectations of ...
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by Steve Hansen
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